A newly launched $500 lipstick takes the spotlight in the world of luxury beauty products. The lipstick is characterized by its handcrafted Maison Bernardaud ceramic casing, with a bullet that is infused with 24K gold and hibiscus extract. The refillable casing is a limited edition item, but refills will be available indefinitely.
We are absolutely enamored with the piece and see this as a true collectible. Commentators were also asked if they would consider investing in this lavish cosmetic item on one social media platform. There was a massive weigh-in on the matter; some were pleased with the idea, while some had a different opinion. These were some of their replies.
Excited Lipstick Enthusiast
One person shed light on the fact that lovers of luxury products who cherish limited edition pieces will be excited about the limited batch of refillable casing. She explains that, as someone who appreciates fine lip products, it might not fit her current budget, but she is captivated by the concept. Another backed her and said, “This is the essence of the luxury market. I’m here for it!”
Reevaluation of Priorities
One user expressed concern about the environment’s current state, with recent events such as fires and hurricanes due more thought than an expensive lipstick. They suggest that it is time individuals reassess their priorities and needs.
Another user agrees and was concerned that some individuals worry about spending $500 on lipstick while the world is on the brink of potentially catastrophic events such as climate change. They pointed out the issue of melting glaciers and the possibility of a collapse of financial markets. They suggested finding a better use for the money.
“More Diane de Poitiers than Marie-Antoinette”, was another reply from one user. They go on to explain how French courtier Diane developed some of the most sophisticated beauty regimens of the Renaissance period, many of which were absurd. She eventually died gradually from drinking a daily gold mixture, unaware that gold is a toxic metal. Some commenters thought this was comparable.
Standard Of Living Considerations
Another user chipped in and aired their concerns, citing that the product was most suited for fanatics and hoarders. Due to higher expenses caused by inflation, they claim it would not fit with the average consumer, “It will surely appeal to die-hard lovers of collectors, but not an average customer, especially when daily necessary expenses are affected by sky-high inflation.”
To add to this, another contributed and said: “While most people can barely pay their rent, Marie Antoinette is spending bill money on lipstick.”
A Tale Of Two Worlds
Another user was dismayed at how it clearly displayed the widening wealth distribution gap. “There’s nothing like the smell of disparity of wealth in the morning!”, they lament.
A Sustainable Solution for the Beauty Industry
Another user’s thought on the matter was that the limited edition refillable ceramic casing might encourage buyers to refill the product and pass it down as a legacy item. Considering that most buyers dispose of cosmetics without a second thought, they believe there are additional benefits for the beauty industry. Traditionally, brands struggle to convince luxury consumers to be more environmentally conscious.
An Impractical Purchase?
One user said they admired the works of Maison Bernardaud, who crafted the ceramic casing, and appreciated the luxurious lipstick’s aesthetic appeal. Still, the idea of buying an expensive item with no use other than being a lipstick casing seemed like madness to others, who argued “I would consider the idea if it was a wearable pendant, which would make more sense, but just as is, it’s overrated.”
Spend or Save
Another commented, attributing the cost of the item to the ingredients, such as the gold and the hibiscus extract infusion. She claims the cost is justified, with the ingredients elevating it to a luxury item. She states, “Although it may not fit my current budget, those who appreciate high-end cosmetics may find it worth considering.”
For the Love of Craftsmanship
A commenter stated that they don’t typically wear lipstick, but they would only consider purchasing the luxurious item for its elegant ceramic casing. They also agreed that luxurious cosmetics may be expensive, but if expertly made, it is worth the investment solely for the fine craftsmanship and collectibility of the item.
Bargain or Bluff
One individual stated how it is common in the fashion industry to find clothing items being marketed as a bargain when they are actually very expensive. They went on to give the example of a discounted sweatshirt being sold for $800, making it seem like a good deal to some. This user controversially claims that this is part of the game and has proved successful for many brands, so why not apply it to lipstick?
A Luxurious Legacy
To sum it up: opinions on the price of the lipstick may vary. However, according to us, what makes this lipstick an exquisite masterpiece is the way they have blended art, history, and luxury in one beauty product making it exclusively prestigious. It is an investment in luxury that can be passed down multiple generations!
What do you think?
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Susan is the founder of Susan's Socials, a social media agency focused on Flipboard. She is also a content curator, encouraging a healthy lifestyle through topics such as pets, food, travel, home decor, gardening, and fashion.
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